Ford Bolsters America Commitment with ‘Zero, Zero, Zero’ Offer

Take Advantage of Ford’s Commitment to Customers at Zero

Ford developed a simple campaign for 2025 to make it easier for buyers to find and afford a new vehicle with the America employee-pricing-for-all program. The initiative propelled Ford to the top as the number one selling brand in the country for the first half of the year.

Sales climbed at a rate that was nearly seven times the growth rate of the industry as a whole. Customers appreciated the simple plan, paying what a Ford employee pays.

A New Commitment

Ford doesn’t rest on its past laurels or current success. With the overwhelming impact of the employee-pricing program, the brand has taken the initiative a step further. After listening to what customers had to say, Ford recognized the need for less up-front costs for buyers.

With higher costs in other areas of the budget, customers didn’t have the money for down payments and other expenses. With this information in mind, Ford released a new campaign on July 8. It’s the Zero-Zero-Zero summer sales event. What does that mean?

• Zero down payment

• Zero percent interest for 48 months

• Zero payments for the first 90 days

If you buy an electric vehicle, the Ford Power Promise is extended through September 30.

Ford Power Promise

Ford knows that the ability to charge from home and be ready to go whenever you have a destination in mind is critical to buyers’ decision to purchase an electric vehicle. The Ford Power Promise is the way Ford helps make ownership possible. This incentive provides a complimentary home charger with standard installation. More than 10,000 chargers have been installed throughout the 50 states since the program was launched. Along with the installation of chargers, this program includes 24/7 live support and access to the largest public charging network in the country, BluOval Charge.

Why Incentivize Now?

Ford has developed its programs to hit during peak driving season as families take vacations while school is out and others plan trips in nice weather. If you’re planning a driving trip, having a reliable vehicle is essential. Ford also includes a two-year Ford Protect Premium Maintenance Plan at no cost to the buyer, allowing you to take care of your new vehicle with oil change, tire rotations, and other services.

With the average age of a vehicle on the road in the US today around 13 years, many owners feel the need to upgrade to a newer, more reliable vehicle. Ford wants to help with that purchase by making it more affordable and easier.

Shop ALM Ford Marietta

The team at ALM Ford Marietta wants to assist you in taking advantage of the programs available with our vast selection of new Ford models. You can shop from models like the Escape, Explorer, Expedition, Mustang, Mustang Mach-E, and more. To find out which modes qualify for the programs and what other incentives are available, talk to our sales team.

Let ALM Ford Marietta put you behind the wheel of a new Ford today. If you live near Athens, Smyrna, or Atlanta, contact us or stop by the dealership to check out our inventory.